After marketing to our local "toy" dealerships, I am encouraged about our economic future when I hear the dealership salemen talk about how sales are picking up.
People are begining to buy "toys" again after a 2 year hiatis due to harsh economic situations. A leading economic indicator better than GDP, Unemployment Rate, CPI, or any other statisic is spending on recreational vehicles. RV, motorcycles, boats and sand rails sales are begining to pick up.
One of the first consumer items to stop selling in hard economic times are the "toys". In 2008, when gas prices hit $4.00 per gallon, motorcycle and scooter sales skyrocketed. Dealerships were signing all the way to bank until December "08 when prices settled back down to $2.50 per gallon. Since then, sales have steadily slowed down to an almost stand still forcing many dealerships to close their doors.
More good news from Winnebago last month: the nations largest, oldest and best known RV manufacturer hired back 1,500 assembly line workers to meet increased dealership orders. That is some great news for everyone involved in the "toy" business.
Thursday, May 6, 2010
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